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It’s Not Too Early to Prepare for Black Friday

No, it is not too early to start preparing for Black Friday. In fact, many consumers wait all year long for Black Friday sales, and even make the majority of their holiday purchases on this popular shopping day. As a retailer, it’s crucial to capitalize as much as you can while managing crowds and protecting valuable inventory from damage and theft. Fortunately, there is a variety of Black Friday merchandising solutions to help retailers sail through Black Friday both seamlessly and profitably.

Simple and efficient Black Friday merchandising solutions, such as the use of ceiling display systems and sign holders and literature holders, can effectively communicate important messages to crowds by highlighting specific products and special holiday promotions. They also help direct aisle traffic and move customers safely throughout the store.

During the hustle and bustle of the holidays, many consumers don’t think about smaller items, such as stocking stuffers or gifts for teachers, until the last moment. By placing these items at the point of purchase, stores are able to increase sales while providing a valuable service to the customer. Use a variety of product merchandisers such as merchandising strips and bulk bins to cross-sell these complementary products.

Theft during the holiday rush can be a challenge for many retailers. The P.O.P. Security™ Invisi-Shield® System is an ideal solution to help reduce shrink due to stolen merchandise. This effective merchandising system prevents shelf sweeps while clearly displaying all types of consumer product.

Be sure to take stock in your Black Friday merchandising systems months before the big event. FFR Merchandising offers quick shipping, so you can order what you need at any time. For additional information, call FFR Merchandising between 8 am and 6 pm Eastern Time at (800) 422-2547 or browse our wide variety of products by clicking here.